If anyone wants to know how to do good movie marketing, take a look at how Barbie is doing the marketing for the upcoming film. They are on top of their stuff, making innovative moves and exploiting every angle that they can.
We applaud it.
The latest being Margot Robbie taking everyone on a tour of the Barbie Dreamhouse.
What can we say but it’s missing some walls, the slide may be a bit inconvenient, and the entire thing is very pink.
The slide is Robbie’s favorite part of the house. While a slide from Barbie’s bedroom to the pool seems somewhat impractical, this is a fantasy world.
We do love that the movie partnered with Architectural Digest for the tour of the house.
Barbie is out in theaters on July 21st, 2023.